Certified Sports General Manager
المدير العام الرياضي المعتمد
مسار مهني قائم على الكفاءات | International Academy for Sports Training
التعريف بالمسار
مسار قيادة تنفيذية عليا يُعد المدير العام الرياضي لإدارة المؤسسة الرياضية بصورة متكاملة، وتحويل الاستراتيجية والقرارات المعتمدة إلى خطط وميزانيات وعمليات ومؤشرات أداء، ضمن مبادئ الحوكمة والفصل بين صلاحيات المجلس والجهاز التنفيذي.
الفئات المستهدفة
المديرون التنفيذيون بالأندية والاتحادات والروابط الرياضية والمرشحون لقيادة الأجهزة التنفيذية العليا ومديرو الإدارات ذوو الخبرة.
الأهداف ومخرجات التعلم
- قيادة الجهاز التنفيذي وإدارة الموارد والعمليات وفق التفويض.
- إعداد الخطط الاستراتيجية والتشغيلية والموازنات ومؤشرات الأداء.
- متابعة الامتثال والحوكمة المؤسسية والمخاطر والأزمات.
- قيادة التحسين المؤسسي والعلاقات المهنية والتطوير الرقمي.
الخطة الدراسية والوحدات المهنية
- 01النظام الرياضي والتشريعات الرياضية
- 02الحوكمة الرياضية والإدارة المؤسسية
- 03القيادة والإدارة التنفيذية
- 04الإدارة الاستراتيجية والتخطيط التشغيلي
- 05الإدارة المالية للقيادات التنفيذية
- 06إدارة الموارد البشرية
- 07إدارة العمليات والبرامج والبعثات الرياضية
- 08الإدارة القانونية والامتثال المؤسسي
- 09التسويق والتطوير التجاري الرياضي
- 10إدارة المخاطر والأزمات الرياضية
- 11التحول الرقمي وإدارة المعلومات
- 12الرقابة المؤسسية وقياس الأداء
التدريب العملي والتقييم
دراسة الأنظمة الرياضية والوقائع المهنية، وتحليل الحالات، وإعداد وثائق وقرارات وتقارير، وممارسة مهام تطبيقية ومحاكاة، ثم تقييم الأداء استنادًا إلى أدلة تحقق الكفاءة.
المشروع المهني المتكامل
إعداد خطة تشغيلية وموازنة ورزنامة تقارير ولوحة مؤشرات أداء ومصفوفة مخاطر لمؤسسة رياضية.
المؤهل وحدود الممارسة
المدير العام الرياضي المعتمد — يمنح وفق متطلبات القبول والتقييم والنجاح المعتمدة لدى الأكاديمية.
Develop the operational, strategic and governance skills required to coordinate people, budgets, programmes and stakeholder relationships in sports organisations. The curriculum combines essential concepts, practical skills and advanced professional application.
Programme Overview
This career pathway prepares participants to carry out specialised professional responsibilities in management & governance, combining regulatory understanding, effective practice and responsible decision-making in the sports sector.
Programme Objectives
- Develop the specialist knowledge and applied competencies required for the role of Sports General Manager.
- Strengthen professional judgement, operational quality, integrity and accountability.
- Translate professional standards into practical documents, decisions, plans and institutional outcomes.
Target Audience
Club and federation administrators, department heads, sport-management graduates and managers preparing for executive responsibility.
Professional Competencies & Learning Outcomes
- Executive administration and organizational performance
- Strategy and operational planning
- Financial oversight and resource management
- Governance, risk and stakeholder relations
Curriculum & Training Modules
- GM-01Sports System and Sports Legislation14 hours
- GM-02Sports Governance and Institutional Management20 hours
- GM-03Executive Leadership and Management18 hours
- GM-04Strategic Management and Operational Planning24 hours
- GM-05Financial Management for Executive Leaders18 hours
- GM-06Human Resources Management18 hours
- GM-07Sports Operations, Programmes and Delegations Management14 hours
- GM-08Legal Administration and Institutional Compliance18 hours
- GM-09Sports Marketing and Commercial Development12 hours
- GM-10Sports Risk and Crisis Management18 hours
- GM-11Digital Transformation and Information Management8 hours
- GM-12Institutional Oversight and Performance Measurement16 hours
Programme Structure, Training Hours & Duration
Qualification: Certified Sports General Manager (G1-001)
- Training units: 12 competency-based modules within one integrated qualification.
- Theoretical learning: 72 hours.
- Supervised practical learning: 126 hours.
- Total guided training: 198 actual hours.
- Academy professional units: 135 internal training units (72 theoretical hours plus half of 126 practical hours).
- Indicative study duration: 9–12 months (indicative; 18-month proposed completion limit).
Integrated capstone: 24 practical hours are already included in the 126 practical hours above; they are not additional hours.
Qualification structure: One integrated professional qualification, without intermediate exit awards. Professional units are an internal training-load measure, not automatic university credits, external accreditation or occupational licensing.
Programme dates, fees, delivery arrangements and detailed admission requirements are announced separately for each cohort.
Training & Teaching Methodology
The learning approach combines guided online study and applied professional learning.
- Executive case studies and guided management workshops.
- Operating-plan, budgeting and performance-dashboard labs.
- Simulated board presentations, negotiation and crisis-response scenarios.
- Peer review of institutional strategy and accountability reports.
Assessment Methods
Assessment measures professional knowledge, applied decision-making and the quality of practical work.
- Knowledge and regulatory/practice-based questions.
- Prepare a functional operating map and an executive office procedures checklist.
- Develop an annual operating plan with a budget-monitoring and reporting calendar.
- Present a multi-year strategic plan with risk register and executive performance dashboard.
Defend an institutional transformation roadmap before a simulated board review.
Admission Requirements
Admission is based on the applicant’s educational or professional background, relevance of experience and any programme-specific eligibility criteria established by the Academy. Recognition of prior learning and other admission decisions are governed by the applicable Academy regulations.
Professional Qualification
Certified Sports General Manager is the professional qualification targeted by this pathway. Award of an Academy professional training qualification is subject to satisfying the approved learning and assessment requirements.
Training does not itself appoint a participant as general manager or replace an employer’s experience and selection requirements.